Targeted Marketing with a Marketing Automation tool (“Pull”) brings many more benefits than a classical E-Mail Marketing tool (“Push”).
With Marketing Automation tools you can easily track and analyse your web visitors behaviour and automate responses. Creating mail campaigs, landing pages, forms etc. is extremely simple.
We can recommend the following Marketing Automation products:
- Sugar Market (more information)
- Successful Marketing Automation across your complete Lead Process
- Deep integration with other Sugar products
- Easy-to-use, simple analysis, automate your marketing processes
- Mautic (more information)
- the first open source Marketing Automation product
- Hosting where you need it
- Easily extendable, connects to multiple systems